Strategy – Page 2 – Digital Research & Innovation

If you’re going to do business in the digital world, you’d better be ready to play hardball. Here’s why.

As organisations become more digital, they need to align corporate governance accordingly.

Unlike physical products, digital ones face an ongoing set of tensions that can impact a product immediately.

Here we explore how jobs may be classified depending on how integrated humans and machines are.

While often conflated, ethnography and netnography serve two distinct purposes in UX strategy.

Many business intelligence initiatives fail because the C-Suite doesn’t understand the importance of data.

Why do manufacturers who decide to go digital to reach consumers often fail? They don’t understand how to approach it.

The failure rate of Digital Transformations is over 70%. There’s. reason for that and we explore it here.

The future of how we engage with digital technology is all about context, time and place…

It’s more than “zoom fatigue” that leaves us exhausted at the end of the day. Here’s what’s really going on…

Category: Strategy